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"We don't have a choice on
whether we DO social media,
the question is
how well we DO it?"
- Erik Qualman
Local First Arizona
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25% of search results for the Top 20 largest brands are links to user-generated content.
34% of bloggers post opinions about products and brands.
80% of US companies use Social Media for recruitment.
A US Department of Education study revealed that online students out-perform those receiving face-to-face instruction.